Episodes
004: Decoding Customer Value: Strategies to Enhance Appeal and Outshi…
Unlock the secret formula behind value perception that can skyrocket your product's appeal on our latest episode. We dissect the delicate balancing act of benefits versus costs, and the pivotal role that time and effort play ...
003: Mastering Amazon Advertising: Boosting Sales, Building Brands, a…
Ever wonder how to navigate the complexities of Amazon advertising to catapult your brand to the top? Joe Shelerud, founder and CEO of Ad Advanced and a former chemical engineer, joins us to unpack the secrets of search query...
002: Maximizing E-Commerce Success: Mastering Customer Lists and Enga…
Unlock the full potential of your e-commerce endeavors with our latest podcast episode, where we reveal the secrets behind managing a thriving 30,000-customer list. We delve into why this asset is your brand's backbone, ensur...
001: Welcome to the Brand Fortress HQ Podcast! Meet Your Hosts Jon, M…
Ever wondered how a former Air Force member could soar to e-commerce success, or how a homemade slingshot salesman became an Amazon specialist? Buckle up as we (Jon Stojan, Matt Atkins, and Mike Kaufman) take you through our ...